Build

Web Apps & Marketing Sites

Modern, conversion-focused web builds, from marketing sites and product launches to custom customer portals and admin web apps. Built on the contemporary stack (Next.js, React, modern hosting), not WordPress templates and not 6-month agency timelines. We model the conversion path and the cost-to-build before we start, so the scope is sized to the offer instead of the wish list.

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Best fit

Founders launching a new product, replacing a creaky WordPress site, or building a customer-facing portal that off-the-shelf tools (Wix, Squarespace, Webflow templates) can't deliver.

In production: clarup.com, a live exam-prep platform, and this site, with 1,000+ pre-rendered pages.

Sound familiar?

The signs it's time.

  1. 01

    The current site loads slow, looks dated, and doesn't reflect the actual quality of the business behind it.

  2. 02

    WordPress / Wix / Squarespace can't handle the integrations, workflows, or interactivity you actually need.

  3. 03

    You need a customer portal, dashboard, or interactive product page, not another brochure site.

  4. 04

    Marketing wants a landing page yesterday and the in-house dev team is months out.

What you get

What you walk away with.

01

High-conversion marketing site or landing page tuned to your specific offer and audience

02

Custom customer portal or web app integrated with your existing systems and data

03

Modern stack (Next.js / React): fast, SEO-optimized, mobile-first, easy to maintain

04

Owned codebase plus clear handover docs, no vendor lock-in, no platform tax

How it runs

From first call to production.

01

Brief intake: offer, audience, conversion goal, must-have integrations, timeline

02

Wireframe + design direction approved in week one (not week six)

03

Build in 2-6 weeks depending on scope: single landing page to full customer-facing app

04

Launch + post-launch performance review with concrete tuning recommendations

How we think

Three rules we hold to.

  1. 01Lead with the conversion path, not visual taste: design follows the offer.

  2. 02Build on a stack where future changes are cheap, not cataclysmic: modular, well-documented, framework-native.

  3. 03Tight scope for v1: 'more pages later' is fine; 'more features now' is what kills launches.

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