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Operations Maturity Audit — Marketing and Creative Agencies

Score how mature Marketing and Creative Agencies operations are — and pinpoint the weakest handoff to fix first.

What this audit examines in Marketing and Creative Agencies

  • Scope and SOW discipline — pricing, change-order workflows, and account-lead training that protects margin.
  • Time-tracking and utilization redesign — make logging hours frictionless or admit the timesheet system is fiction.
  • AI-augmented creative process — define which deliverables AI can draft, which require senior review, and how the firm prices that.
  • Client-facing transparency — dashboards that show burn vs. budget and turn the awkward 'we are over' conversation into a routine status check.
Section 1 of 5 · Data & Reporting0/13 answered

Data & Reporting

Whether you can see the business clearly and act on it.

1.Can you see your core KPIs without manual effort?
2.Is there a single source of truth for key data?
3.Are decisions actually driven by the data?

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